Proven to prevent sweet itch. AVM-GSL* licensed product with active ingredient benzyl benzoate in a soothing lotion, specially formulated for horses. If used as a preventative measure prior to the symptoms becoming evident, the condition may not take hold at all.Application: Apply to all affected areas by rubbing in with fingers or soft cloth as soon as sweet itch is diagnosed and for the remaining part of the sweet itch season. Initial application of Killitch (75ml) should be made twice daily, reducing to once daily and then 3-4 times a week as the irritation lessens. All affected areas should be kept clean by shampooing and rinsing well at least once a week. After shampooing or heavy exercise, re-apply to ensure adequate protection.With horses which are known to suffer from sweet itch, it is recommended that Killitch is applied before symptoms become evident, so that the condition may never take a hold.Key IngredientsBenzyl benzoate 25% w/v “ a creamy white soothing lotion